In Silico Veritas
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The new book by Bernard Lebelle

In Silico
Veritas

How to lead wisely with AI — as a CEO, a citizen & a parent.

Most books on AI sell fear. This one puts you in control. A clear-eyed, hopeful playbook for the leaders who will decide what this technology becomes for their company, their society, and the generation they're raising.

Stay calm.Lead wisely.Build a legacy.

Launching October 2026

Where do you stand? Take the 90-second diagnostic
In Silico Veritas book cover — How to lead wisely with AI as a CEO, a citizen and a parent, by Bernard Lebelle, foreword by Jean-Christophe Barland

Foreword by Jean-Christophe Barland

“You can choose to augment your company & staff with AI. Replacement is not the only choice a leader can make.”

Bernard Lebelle · In Silico Veritas

From the Foreword
Not naïve about the technology, and still deeply optimistic about people. That combination produces a kind of wisdom that is extremely rare today.
Jean-Christophe BarlandFormer President, Bristol Myers Squibb France & Japan
One technology, three responsibilities

You don't face AI in one role. You face it in three.

The Leader

Your company

Move past transformation theater. Augment your people instead of replacing them, and turn AI into a genuine source of strategic value — not a fate like Kodak's.

The Citizen

Your society

The choices made in boardrooms ripple into the common good. Lead in a way that builds trust rather than spends it.

The Parent

The generation you're raising

The decisions you make now become the world your children inherit. Build the legacy you want them to receive.

The three-lens diagnostic

Which lens is your blind spot?

Six questions, ninety seconds. No login. You'll see how your AI leadership reads across the three lenses of the book — Leader, Citizen, Parent — and which one you're under-weighting right now.

Your dominant lens
The Leader

Lines worth carrying

Ideas built to be passed on.

Tap Save image to download any card, Copy to paste it into WhatsApp, WeChat, Slack or a deck — or Share to post it to LinkedIn with the card image as the preview (the quote text is copied too, ready to add as your note).

Why this book

A capability to acquire, not a threat to brace against.

In Silico Veritas takes the opposite stance to the AI doomsday narrative, offering a deliberate counterweight grounded in scientific rigor, business pragmatism and strategic thinking. It treats AI not as a threat to brace against, but as a capability to acquire.

Written for leaders looking to create long-lasting value and forge the legacy they will leave behind, it asks the question that matters:

What will you build with AI while the choices are still yours to make?

Bernard Lebelle, author of In Silico Veritas

Bernard Lebelle

LEADMAN Partner, AI & Innovation

A seasoned innovation expert with over 30 years of international experience, Bernard helps business leaders explore and leverage the synergies between strategy and emerging technologies.

Former National Innovation Director at Deloitte Canada and an expert for the World Economic Forum, he is recognized for his creative ability to solve complex problems. As a professor in the EDHEC Global MBA program, he leads the "AI & Finance" module for executive education — pairing strategic vision with the skill to navigate a Fragmented, Anxious, Non-linear and Unpredictable (FANI) world.

His clients value the In Silico Veritas approach: an enlightening philosophy on AI-driven transformation that blends scientific rigor, business pragmatism, and strategic thinking.

Advisory work spans L'Oréal, Symrise, WWF, Groupe BEL, GSK, BMS, UPSA, Roche, Novo Nordisk, IPSEN, and FDJ United, across France, Canada, UK & Switzerland.

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The book arrives October 2026

Stay calm. Lead wisely. Build a legacy.

In English and French, in hardcover, paperback & Kindle. Until launch day, find out where you stand.

Take the 90-second diagnostic